Meet Our Founder
Raycheal M. Proctor
Raycheal M. Proctor is a recognized B2B marketing strategist who has built digital departments from the ground up, trained sales and marketing teams on Account-Based Marketing (ABM), and spoken internationally at conferences like BrightonSEO. Her thought leadership has been featured in publications such as Moz and PPC Hero.
Before launching UMM, Raycheal also led marketing for symphonies and cultural institutions, giving her a perspective few strategists bring to the table. This combination of B2B expertise and arts leadership informs UMM’s methodology: creative yet disciplined, empathetic yet revenue-driven.
Why UMM?
At UMM, we don’t just run campaigns — we design growth strategies that align your teams, amplify your impact, and drive measurable results. Whether it’s building sustainable pipelines for B2B organizations or helping music and arts organizations grow enrollment, revenue, and audience engagement, Raycheal’s approach turns vision into results. With UMM, you gain a strategic partner who blends creativity, rigor, and real-world experience to make marketing work for your business.